Communicating for a Cause

Knowing what to say can make a world of difference

  • Home
  • Archives
  • Profile
  • Subscribe
  • AspireOne
  • Jarbyco

What Can You Do With Twitter?

(Guest post by Kevin D. Hendricks, voice behind the infamous Church Marketing Sucks blog, champion for helping others and friend. Enjoy!)



I wrote a book. That’s what I did with Twitter.

People are always questioning the usefulness of social media tools like Twitter. “What’s it good for?” is a common refrain. It’s a fair question, but like many new technological tools, you get out of it what you put into it.

In my case I started tweeting about my family. I shared funny stories of my work-at-home days with the kids. I posted the weird things my kids said. I commiserated with other parents. I talked about our adoption journey. I recruited others to support the causes we love.

I tweeted a lot of other garbage too, but when I went back and sorted through all the updates there was a clear story. That story became Addition by Adoption: Kids, Causes & 140 Characters, a book I self-published. It’s a time capsule of my family’s early years and our adoption journey. From the reactions so far it’s funny, touching and inspiring, meaning this collection of tweets is about much more than me. And it’s going to save lives. A portion of the proceeds will fund a clean water well in Ethiopia through charity: water.

All that from Twitter.

The next time someone dismisses Twitter, Facebook or any other new technology and tells you they don’t care what you had for breakfast—tell them to think again.

 

Kevin D. Hendricks is a freelancer writer who lives in St. Paul, Minn., with his wife, two kids and two dogs. You can follow him on Twitter and he’s also been blogging since 1998. You can learn more about Addition by Adoption or buy a copy from Amazon.com.

Reblog this post [with Zemanta]

Posted at 12:00 AM in Guest Post | Permalink | Comments (2) | TrackBack (0)

Digg This | Save to del.icio.us

About

My Photo

Additional Resources

  • Church Marketing Sucks
  • Things the Puppy Ate
    A public service for all of those considering a lab puppy
  • And furthermore ...
    Musings longer than 140 characters

Archives

  • July 2012
  • April 2012
  • November 2011
  • April 2011
  • December 2010
  • November 2010
  • August 2010
  • July 2010
  • May 2010
  • April 2010

More...

Recent Posts

  • Why Do I Work with Churches?
  • What Does Mickey Mouse Have to do with Ministry?
  • RFP Questions To Ask
  • Uncomfortable in the Quiet
  • What Image Are We Reflecting?
  • Easter Opportunities
  • Pick up the Phone
  • M2LIVE :: 5 Quick Ways Social Media Can Kill Your Brand
  • Catalyst Atlanta
  • ECHO Conference

Recent Comments

  • Blog BeatOfYourLife on Why Do I Work with Churches?
  • Top non profit organizations on What Does Mickey Mouse Have to do with Ministry?
  • Dawn Nicole Baldwin on RFP Questions To Ask
  • flash game index on RFP Questions To Ask
  • épilation au laser paris on ECHO Conference
  • Dawn Nicole Baldwin on Uncomfortable in the Quiet
  • Jim Gray on Uncomfortable in the Quiet
  • Pandora Charm Beads on At a Loss for Words
  • skottydog on What Image Are We Reflecting?
  • Moncler France Boutique on Hurdles or Open Doors?

Categories

  • Books (9)
  • Brand & Marketing (16)
  • Business in Ministry (18)
  • Conferences (34)
  • Culture (3)
  • Family (1)
  • Food and Drink (1)
  • Guest Post (1)
  • Important Things to Know (7)
  • Innovation & Entrepreneurs (3)
  • Leadership Development (7)
  • Quickies (2)
  • Random Stuff (12)
  • Religion (2)
  • Social Justice (2)
  • Word of Mouth (3)
See More
Subscribe to this blog's feed